Monday, April 14, 2014

Finding Relevant Hashtags

By Laurie Epps

Now that we've talked about hashtags, but what makes for a good one? How do we find relevant hashtags, that maximize our blogs? How do I know if a hashtag will reach my audience? 

Back to Twitter bootcamp in Edie's book Connections: Social Media and Networking Techniques for Writers. We'll help you have the most phenomenal hashtags imaginable.

The first real of tweeting is to make sure you don't have more than 2-3 hashtags per tweet. More than that, people will assume you're a salesperson or spammer.

It pays to research your hashtags. For example, Edie has a book out there called Fighting Fear: Winning the War at Home When a Soldier Leaves for Battle. When she researched the hashtag, #military, she found out that hashtag helps military set up blind dates online with civilians. A date is not what Edie was looking for, but she discovered that the hashtag #militaryfamily led to the audience she was trying to reach.

Where does someone research a hashtag?

  1. -- Offers trending hashtags, complete with a graphs.
  2. -- Very similar to #1, but it includes Why a hashtag is trending.
  3. -- It shows you what is trending and where. This is helpful if you'd like to target a certain area.

Connect Activity: Research some hashtags that are relevant to you & your blog. Keep the results in a handy place, so you can reference it later.

Laurie Epps is a senior at Anderson University majoring in Creative Writing. Already Laurie is most published as a feature article writer, essayist, and poet. A seeker of beauty and world traveler, Laurie hopes to grow into a career in travel writing illuminating the many stories that make us human despite our differences. Currently, Laurie also has a Thoughtful Thursday column dedicated to the fine art of poetry.

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